Can I find books on the history of American logos and advertising?

I am seeking books on samples of logos, their evolution ... their past versions ... Asked by gooup 59 months ago Similar questions: find books history American logos advertising Business > Marketing.

Similar questions: find books history American logos advertising.

I found this interesting book in its 3rd iteration on logos - see details. "The Big Book of Logos 3" About This BookSynopses & Reviews Comment on this title and you could win free books! ISBN: 0823005399 All Product Details Available at:Synopses & ReviewsPublisher Comments:A few years ago, the first edition of The Big Book of Logos made publishing history, becoming one of the best-selling graphics books of all time and a classic reference for advertising professionals and designers everywhere.

Now, The Big Book of Logos #3 is bigger and better than ever, with resplendent examples of 2,500 innovative logos, most in dazzling color, selected from over 10,000 submissions from leading professionals in every area of graphic design. Ghlighting the work of more than 500 design firms from all over the world, this valuable reference is the perfect brainstorming partner for entrepreneurs, freelancers, consultants, product managers, and anyone else who needs a ready-made source of style, technique, and innovation. Back to topWhat Our Readers Are SayingBe the first to add a comment for a chance to win!

Back to topProduct DetailsISBN:0823005399 Editor:Carter, David E. Publisher:Watson-Guptill Publications Inc Subject:General Subject:Graphic Arts - General Subject:Computer Graphics - General Publication Date:September 2002 Binding:Hardcover Language:English Illustrations:Y Pages:384 Dimensions:11.36x8.86x1.24 in. 3.89 lbs.

Sources: http://www.powells.com/biblio/1-0823005399-0?&PID=24019 .

Not a direct answer to your question, but... Just a side suggestion depending on how deeply you’re interested in trademarks. See if you have a Patent Depository Library near you. The USPTO website will tell you where they are.

The main library in San Francisco is one, for example, as is the one in Buffalo. At these libraries you will find old bound copies of the Patent Gazette which not only has patent applications but trademark applications shown. I personally have looked at every trademark from 1872 through 1942 - at least a quarter of a million of them.

Sure it took me two years, but I learned a whole lot! You don’t need to spend two years... but if you go and browse through them some lazy afternoon, looking at issues from say the 20’s and 30’s, you’ll see a lot of great artwork and probably gain something from the process. You’ll see the changes in cultural values reflected in them, you’ll see references to current events of the time that are now forgotten - passing fads of language and slang - racism and darker things... and just stylistic changes.

I may have spent thousands of hours at it, but for me it was one of the most educational experiences I’ve ever had - significantly changed my understanding of our culture.

Advertising This book (I found in Amazon) is about advertising; Soap, Sex, and Cigarettes: A Cultural story of American Advertising (Paperback) Also sold by Amazon, this book; Accept No Substitutes: The story of American Advertising (People's story) (Hardcover) The mirror-makers; The Mirror Makers: A story of American Advertising and Its Creators (Paperback) All (New) American logo; All New American Logo (Hardcover) --------------------------------------------------------------------------------------------------- This is not a book, but a website (Library of Congress), I spent many hours (on the Internet) in this section; The Emergence of Advertising in America: 1850-1920 Emergence of Advertising in America presents over 9,000 images relating to the early history of advertising in the United States. The materials, drawn from the Rare Book, Manuscript, and Special Collections Library at Duke University, include cookbooks, photographs of billboards, print advertisements, trade cards, calendars, almanacs, and leaflets for a multitude of products. Together, they illuminate the early evolution of this most ubiquitous feature of modern American business and culture.Loc.Gov Sources: Loc.

Gov & Amazon & Me .

There are lots of books on advertising history. I hope at least one of these is what you are looking for. KingofRandomCrap's Recommendations Soap, Sex, and Cigarettes: A Cultural story of American Advertising Amazon List Price: $46.95 Used from: $30.82 Average Customer Rating: 3.5 out of 5 (based on 5 reviews) BRAND sense: Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound Amazon List Price: $26.00 Used from: $18.98 Average Customer Rating: 4.5 out of 5 (based on 22 reviews) Advertising the American Dream: Making Way for Modernity, 1920-1940 Amazon List Price: $34.95 Used from: $6.953 Average Customer Rating: 4.5 out of 5 (based on 3 reviews) Stronger Than Dirt: A Cultural story of Advertising Personal Hygiene in America, 1876.953 Amazon List Price: $30.00 Used from: $6.953 Average Customer Rating: 3.0 out of 5 (based on 1 reviews) Fables of Abundance: A Cultural story of Advertising in America Amazon List Price: $26.953 Used from: $6.953 Average Customer Rating: 3.0 out of 5 (based on 4 reviews) Advertising Barns Amazon List Price: $26.953 Used from: $6.953 Average Customer Rating: 5.0 out of 5 (based on 1 reviews) Rock City Barns: A Passing Era Amazon List Price: $36.953 Used from: $24.95 Average Customer Rating: 5.0 out of 5 (based on 6 reviews) .

1 Nikki, regarding your answer "I found this interesting book in its 3rd iteration on logos - see details. ":Great book, and thanks for the reply! I guess i'm looking for OLD logos - you know, back in the early 1900's with all the swirls, scrolls and embellishments.

A lot of my clients like the retro look (not 50's or 60's retro ... we're talking turn of the century retro! )THANKS, again! .

Nikki, regarding your answer "I found this interesting book in its 3rd iteration on logos - see details. ":Great book, and thanks for the reply! I guess i'm looking for OLD logos - you know, back in the early 1900's with all the swirls, scrolls and embellishments.

A lot of my clients like the retro look (not 50's or 60's retro ... we're talking turn of the century retro! )THANKS, again!

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Can anyone recommend some good books for brainstorming techniques to be used in advertising agency setting.

I would like to take a Online marketing course focusing on paid search and online advertising. Advice?

I cant really gove you an answer,but what I can give you is a way to a solution, that is you have to find the anglde that you relate to or peaks your interest. A good paper is one that people get drawn into because it reaches them ln some way.As for me WW11 to me, I think of the holocaust and the effect it had on the survivors, their families and those who stood by and did nothing until it was too late.