Traditionally only the All Blacks did it, but sadly the Basketballers, the Softballers and most recently the Rugby League players have all decided to jump on the bandwagon. Some other w*nkers have decided to jump it to from time to time, like the hockey team. I find it all embarrassing but sadly the mainstream culture in NZ since the mid 80's seems to condition people to be annoying pains-in-the-ars*s with chips on their shoulders.
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I cant really gove you an answer,but what I can give you is a way to a solution, that is you have to find the anglde that you relate to or peaks your interest. A good paper is one that people get drawn into because it reaches them ln some way.As for me WW11 to me, I think of the holocaust and the effect it had on the survivors, their families and those who stood by and did nothing until it was too late.