Borders generally has coupons available to print out and bring in store or to use online. Coupons are good on books only (they cannot be used on e-readers, for example). At any given time, there is usually a 40% off coupon floating out there.
Go to the Borders website and sign up to be on their email list. Every time a new coupon is issued, you will get an email notification and be able to either use it online or print it. Alternatively, check out websites such as Retailmenot.com.
You can search for any applicable coupons (both printable and or online use) at this site and it will provide you with a list of operable coupons. The 40% off coupon is usually found on sites like this, as well.
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