For 15 years you owned an exclusive drycleaning business. What was the most important lesson you learned from taking care of people's clothing?

I learned that people are passionate about the care of their clothing; that they invest a lot of time and money into it (clothing); that they know very little about vital, preventive care for their clothing. I also learned that most fine clothing needs extraordinary care to last a long time. Most importantly, it became clear to me that people need someone to guide them through this maze.

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I cant really gove you an answer,but what I can give you is a way to a solution, that is you have to find the anglde that you relate to or peaks your interest. A good paper is one that people get drawn into because it reaches them ln some way.As for me WW11 to me, I think of the holocaust and the effect it had on the survivors, their families and those who stood by and did nothing until it was too late.

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