I believe the same way false doctrine is usually spread...Make it appealing to the masses, keep a well know spiritual teacher as it founder, make it easy to believe and accept.
By the inspiration of its word, the thoughts of Buddha cling to the vine of live, like olives to the branches of the tree... The nutrition in its food is the inclusive, selfless civility of its wisdom... This consciousness resonates in the conscience of all who wish to be free of exclusive, selfish evil... People are attracted to Buddhism by its love and attention to being, existence and universe... Buddhism spreads by the universal consciousness of its desire, emotion and will intention...
Watch zeitgeist..religion doesn't exist my friend. ~alli.
I cant really gove you an answer,but what I can give you is a way to a solution, that is you have to find the anglde that you relate to or peaks your interest. A good paper is one that people get drawn into because it reaches them ln some way.As for me WW11 to me, I think of the holocaust and the effect it had on the survivors, their families and those who stood by and did nothing until it was too late.