Generic or descriptive trademark not enforceable There are several hundred different companies using the phrase "yellow pages" or "yellow page" as part of their trademarks, but (at least in the USA) they cannot prevent each other from using the words "yellow pages" in other combinations (e.g. , "Bumpkinville Yellow Pages" could be a new trademark) To even be considered for a federal registration of a trademark including "yellow pages", you would be required to "disclaim" any proprietary right to those words, apart from your specific combination (i.e. , with other words, with a distinctive logo, etc) A descriptive and non-distinctive brand is not a very valuable marketing tool, and it only takes a bit of imagination to come up with something much more catchy.
I cant really gove you an answer,but what I can give you is a way to a solution, that is you have to find the anglde that you relate to or peaks your interest. A good paper is one that people get drawn into because it reaches them ln some way.As for me WW11 to me, I think of the holocaust and the effect it had on the survivors, their families and those who stood by and did nothing until it was too late.