What factors caused Toyota, in 2008-2009, too misread demand for small vehicles in China?

This is very interesting. I don't think Toyota was ready for the new China market. They didn't have good partnerships in China - which is why they are building new car plants now - and they didn't understand how retail worked in China.

Retail apparently is very similar to the US, and is commission based. As the majority of buyers are first time buyers, I think this has a great influence on how a brand is perceived. If Toyota is out of touch when it comes to sales, they would suffer in their market share.

Another factor might be anti-japanese sentiment. We all know how the Chinese "hate" Japan, because of World War II and the atrocities Japan commited in China. This might have a big influence.

I cant really gove you an answer,but what I can give you is a way to a solution, that is you have to find the anglde that you relate to or peaks your interest. A good paper is one that people get drawn into because it reaches them ln some way.As for me WW11 to me, I think of the holocaust and the effect it had on the survivors, their families and those who stood by and did nothing until it was too late.

Related Questions