Which are the best books in:behavioural marketing,Social media,Strategical marketing,Advertisement,Psychology in advertisement?Thanks?

Though there are many books in various tints of social media available , With Crowd sourcing as the core of of social media marketing Malcolm Gladwell's "Tipping point "can be learned from a strategic social media perspective, to understand influence marketing. Informal Learning from "Jay Cross" also can help understanding "storytelling" perspective, which is the core of blogging, micro blogging, viral etc. Shaji Mathew Strategic Social Media Consulting twitter.com/twittux.

I believe Brian Solis has done a great job for Social Media with Engage. We've also written how corporations can leverage blogging - but we don't get into the psychological aspects as much as we do trending.

I cant really gove you an answer,but what I can give you is a way to a solution, that is you have to find the anglde that you relate to or peaks your interest. A good paper is one that people get drawn into because it reaches them ln some way.As for me WW11 to me, I think of the holocaust and the effect it had on the survivors, their families and those who stood by and did nothing until it was too late.