Why did Blue Shield decide to offer these enhanced disease management programs to all large groups as of January 1, 2007?

Blue Shield made the decision to offer these enhanced programs in large part due to a pilot study that demonstrated a 3:1 Return on Investment for participating large group Blue Shield customers, as well as excellent member satisfaction and improved health outcomes. Program cost-effectiveness results are based on the California Public Employees’ Retirement System (CalPERS) experience in 2005 compared to 2004. More.

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