Given the scope and scale of many disasters, start ups, likely to be small, are not going to have the resources to make the impact necessary to save or help a great number of lives. Furthermore, start ups fail, change management, are driven by profit motives and creating sustainable relief efforts require the consistency that governments provide despite their inefficiency. Some small start ups exist, and many development NGOs have tackled problems on a small scale with innovative solutions.
Governments can do more to identify good practices and provide the funding to scale them up.
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I cant really gove you an answer,but what I can give you is a way to a solution, that is you have to find the anglde that you relate to or peaks your interest. A good paper is one that people get drawn into because it reaches them ln some way.As for me WW11 to me, I think of the holocaust and the effect it had on the survivors, their families and those who stood by and did nothing until it was too late.