The TryBlue solution fits extremely well. It reaches your target customers when they want to buy and where they want to buy. You can utilize the art, messages and market segmentation from your campaign and tailor it to specific advertising and marketing locations, events, opportunities and audiences.
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I cant really gove you an answer,but what I can give you is a way to a solution, that is you have to find the anglde that you relate to or peaks your interest. A good paper is one that people get drawn into because it reaches them ln some way.As for me WW11 to me, I think of the holocaust and the effect it had on the survivors, their families and those who stood by and did nothing until it was too late.