How does TryBlue's Bluetooth solution work?

The TryBlue solution utilizes fixed position transmission devices (base units) to send marketing and advertising content to nearby cell phones and Bluetooth-enabled devices. It works like this: • The base unit scans the airwaves within its range to detect Bluetooth devices • When the base unit detects a signal from a Bluetooth device, it sends a permission request to that unit asking the user to accept a request to connect with the base unit. €¢ Once the user accepts the request, the base unit then sends a file to that user.

While that file is being sent, the base unit continues to scan for other Bluetooth devices. €¢ If the user declines the permission request, the base unit no longer attempts to reach that specific device. More.

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