Trademark suit: Who is in the right? CoorsMiller or Online Beer Pong Superstore?

Sorry CoorsMiller, I'm just not seeing it. From the evidence you have posted above, I'm assuming they are referring to the Beer Pong bomb being too similar to the CoorsMiller "bundle of wheat". If I understand the laws correctly, there has to be "Evidence of actual confusion" on the part of consumers of the products.

I just don't see anyone going out to buy Beer Pong hoping the package contains Miller Lite. Now BeerPong does have a few packaging materials intended to look like getbombed.com/BeerPongStore-18Pack.html beer products, but even then, I'm not seeing it. I'm guessing this is purely a publicity stunt to show how socially responsible CoorsMiller is.

That's why I think they included the following statement in the lawsuit: “MillerCoors has taken steps to promote responsible drinking and has worked with the community and its local distributors to help the consuming public understand the importance of drinking responsibility� I couldn't find an image of it, but a couple years back I attempted to buy some Coors Light from a grocery store in Guam (yes, I know @albanian, I have bad taste in beer..). I didn't realize until I returned to my hotel room that I had just purchased a 6 pack of Rainier Lite instead.

The can and logo were an obvious ripoff of Coors Light. I could see a case for trademark infringement there. I can't in any way see it with Beer Pong.

I would have to say it is too similar. There are so many cool designs they could of done, I'm surprised they settled for something so similar to Miller's. Are they that cheap and uncreative that they have to basically make their design the same?

I think beer pong should change their logo, put some thought into it and make some spectacular! The could make something that was like....a ball dropping into a flaming plastic cup! Or maybe a ball dropping into a cup with the beer splashing out of it...I mean is it really that hard to think of something else?

Good question @Albanian I'm curious to see what others say! :).

Oddly similar to the pics you posted later in this thread, but not confusing. The Miller people probably told the beer pong people that for every lawyer they hire, Miller would hire 40, so it got dropped.

I don't see the similarity. The standard is the accused infringing mark must be confusingly similar to the registered mark. Assuming the complete logo above is what Miller has registered, the lower mark does not infringe to my eyes.

I cant really gove you an answer,but what I can give you is a way to a solution, that is you have to find the anglde that you relate to or peaks your interest. A good paper is one that people get drawn into because it reaches them ln some way.As for me WW11 to me, I think of the holocaust and the effect it had on the survivors, their families and those who stood by and did nothing until it was too late.