From the minute a shopper enters your store, first a warm greeting, followed by assisting the customer in finding what they want, making suggestions, if necessary helping carry the items to the checkout, cordial checkout, to thanking them for shopping with you. Nothing less then treating your customers the way you would want to be treated. Service which is lacking in the big box stores and a way of life in most ma and pa brick and mortar stores.
I cant really gove you an answer,but what I can give you is a way to a solution, that is you have to find the anglde that you relate to or peaks your interest. A good paper is one that people get drawn into because it reaches them ln some way.As for me WW11 to me, I think of the holocaust and the effect it had on the survivors, their families and those who stood by and did nothing until it was too late.