Who comes up with the ideas for new Darrell Lea Easter products?

It’s a combination of feedback from our customers, our area representatives and stores, and then marketing compile all the information with their own ideas and come up with a product range. More.

I cant really gove you an answer,but what I can give you is a way to a solution, that is you have to find the anglde that you relate to or peaks your interest. A good paper is one that people get drawn into because it reaches them ln some way.As for me WW11 to me, I think of the holocaust and the effect it had on the survivors, their families and those who stood by and did nothing until it was too late.