Can I use the Shutterfly Sharing functionality to market to my audience?

Sure, however it is not connected to the Pro Galleries at this time so your customized pricing would not transfer to the Share that your customers would receive. If they ordered from that Share they would be paying normal Shutterfly list pricing. HOWEVER!

You can use this tool to tease the customers you have loaded into your address book with a couple of photos from the event and then embed the URL of the full Pro Gallery in the description or welcome message of the Share. They view your teaser images and then click or cut and paste your link into a browser to order the other images. Now, you don’t have to copy all your customer email addresses into Outlook or your email client, just use the Shutterfly Sharing tool!

More.

I cant really gove you an answer,but what I can give you is a way to a solution, that is you have to find the anglde that you relate to or peaks your interest. A good paper is one that people get drawn into because it reaches them ln some way.As for me WW11 to me, I think of the holocaust and the effect it had on the survivors, their families and those who stood by and did nothing until it was too late.