How do Self-Service Advertisers create their Ad Campaigns?

To create an Ad Campaign, Self-Service Advertisers follow these steps, • Add the ad spaces on which they want to run their campaign into their cart. €¢ In the Store section, click on the Create Ad Campaign menu item. €¢ Select the ad campaign that contains the ads they wish to run.

€¢ Type in their maximum budget. €¢ Specify the start and maximum end date of the Ad Campaign. €¢ Click on any of the available Checkout buttons to specify their payment information.

€¢ The payment gateway will collect their information and redirect them back to the Confirmation page to review the details of the Ad Campaign. €¢ Finally, they can click on the Finish button to create the Ad Campaign on the selected ad spaces. Note: • The budget will be allocated automatically (using a best-fit approach) to all the ad spaces in the cart.

They can edit the allocations manually to suit the their requirements. €¢ The system will only show Checkout buttons for the Payment Gateways with which the publisher has integrated ... more.

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