Well the only thing that was cute in this ad was the monkeys and then I'm not even sure Castrol would want to be considered cute. No I didn't like it. The kiss at the end creeped me out!
I think it's a great way to introduce a new product, the monkeys will make you remember it. youtube.com/watch?v=sqld7wqmlFs.
Have to say that Budweiser really B-L-E-W it this year - the Clydesdales represented the true heritage, trust and the history of the brand "budweiser" and the company "Anheuser Busch" ...for them to turn the brand into a comedic circus act has really missed the mark - what a way to just kill the equity that has been built for a brand all these years! Who's running marketing over there -? Hope they don't forget what the brands stand for - "bud is classic" "bud-light is comic"...oh well - lets see how the mark share goes the next quarter.. I bet it goes nowhere.
Well, as a horse person, I loved it. Although completely irrelevant to beer, it will definitely be remembered. youtube.com/watch?v=QeKewbhVg4E.
This ad was funny, and it made me try cars.com.
I cant really gove you an answer,but what I can give you is a way to a solution, that is you have to find the anglde that you relate to or peaks your interest. A good paper is one that people get drawn into because it reaches them ln some way.As for me WW11 to me, I think of the holocaust and the effect it had on the survivors, their families and those who stood by and did nothing until it was too late.