Why do some commercials come on much loader than the show that your watching?

Similar questions: commercials loader show watching.

This is something that the FCC controls, because the companies were abusing it… Years ago, the volume on commercials was jacked up WAY high—I believe in the hope that if you went to the bathroom or out to the kitchen, you would still have to hear the ad. But the FCC ruled on it, and that was quashed. However, the FCC DID have to set relative levels, and so while there’s a LIMIT to how high the advertising company can set the volume, the difference is especially noticeable if you’re watching a peaceful, quiet show (or a show at goes to commercial at a peaceful moment) and a “Crazy Eddie” loud commercial.It certainly can be more than a little jarring!

What I’m surprised at, these days, is how few advertising agencies work to make their commercials viable WITHOUT the sound! Do those agencies think we DON’T know how to use the MUTE button? The following is actually from the UK… asa.org.uk/asa/focus/background_briefing... Sound level standards – the technicalities Sound levels in TV broadcasting have traditionally been measured using Peak Programme Meters (PPMs), which indicate the peak sound levels (the loudest part or parts) of ads’ soundtracks.

Currently, the BCAP TV Advertising Standards Code states that: “ads must not be excessively noisy or strident. Studio transmission power must not be increased from normal levels during advertising.” To comply with the rule, broadcasters are told that the peak sound level at the studio output should not exceed a level of 6 on the PPM or, as a lot of advertisers today use sound compression techniques, a maximum level of 4 on the PPM is imposed on ads with a highly compressed soundtrack.

Compressing an ad’s soundtrack is akin to levelling out the ‘peaks and troughs’ of the sound waves so that the peak levels of the compressed version would be the same as those of the “natural” version but the ‘troughs’ are raised. The overall effect will be that the ad is subjectively louder. Also an ad break may occur during a quiet moment in a programme, therefore increasing the perceived loudness of the ads that follow.

Sources: Memory, and the above website...though it's UK, the principles still apply. NancyE's Recommendations Aliens Colonial Marines Technical Manual Amazon List Price: $18.00 Used from: $79.98 Average Customer Rating: 5.0 out of 5 (based on 23 reviews) Advertising... for the sake of advertising? It's everywhere.

It's become quite a nuisance too. Some people say it's only a "perception" of being louder but, it does in fact happen. I notice it more so with cable and satellite rather than broadcast TV.

More often than not I find myself reaching for the remote when commercials come on and it seems some are worse than others. I think the logic behind it is rather obvious - they want you to hear the commercial - plain and simple. If they started making TV's that shutoff automatically when the volume jumps up and then turn back on 60 seconds later, you'd see how fast the signal providers remedy this nuisance..

They make them louder so you will notice the commercial. So the product will stick in your subconscience. God it’s so annoying how they do that.

Some are worse than others. It does make you look-up though. Probably makes the product stick back in your mind somewhere..

They are broadcast that way deliberately to make the adverts more attention grabbing.

1 Iris:Actually, they don't it just seems that way. This was a big deal some years ago and here's what's really happening. TV shows and commercials have a peak volume limit then they have all these high and low points in volume underneath that peak.

And what happens with a commercial is that the volume level is maintained at or near the peak for far longer than it is in any typical TV show, where you have dialog and periods of silence followed by louder sounds. So the commercial is brief in time span, and the sounds it uses are near the peak more often, which makes it appear louder over all. But its maximum volume level is actually the same as any sound you'll hear from the program itself.

Iris:Actually, they don't it just seems that way. This was a big deal some years ago and here's what's really happening. TV shows and commercials have a peak volume limit then they have all these high and low points in volume underneath that peak.

And what happens with a commercial is that the volume level is maintained at or near the peak for far longer than it is in any typical TV show, where you have dialog and periods of silence followed by louder sounds. So the commercial is brief in time span, and the sounds it uses are near the peak more often, which makes it appear louder over all. But its maximum volume level is actually the same as any sound you'll hear from the program itself.

I have one; I am 26. What can be done about this?" "What was the first show to be broadcast on television? " "What is the oldest television show you actually remember watching as a child?

" "about how many people are watching television at any giving time?" "Do you ever get the feeling your brain is rotting while you're watching television? " "Will you be watching the Super Bowl more for the commercials and half-time show than for the game itself? " "Television commercials are almost as long as the Television programming.

What happened to the 3 minute Laws? " "Where can I find a cool video showing a collage of television commercials? " "Who is Bindi Irwin and what new television show will she be on?

I have stopped watching television news during the day...

I have one; I am 26. What can be done about this?

Television commercials are almost as long as the Television programming. What happened to the 3 minute Laws?

I cant really gove you an answer,but what I can give you is a way to a solution, that is you have to find the anglde that you relate to or peaks your interest. A good paper is one that people get drawn into because it reaches them ln some way.As for me WW11 to me, I think of the holocaust and the effect it had on the survivors, their families and those who stood by and did nothing until it was too late.