Will the Honda Jazz vehicle be able to make headway into the congested Indian auto market?"?

Honda Siel Cars India (HSCI) has launched its much-awaited ‘supermini,’ the Jazz, in the Indian market. Fitted with an all-new 1.2-litre E10-compatible petrol engine, the Honda Jazz is now one of the most expensive hatchbacks in India – the car is priced between Rs 6.98 – 7.33 lakh, ex-showroom Delhi. Honda has tried to sweeten the deal by offering a 2+2 years/80,000km warranty and four years roadside assistance as standard for all Jazz buyers.

€˜The Honda Jazz will cater to the group of the people who want the latest and most stylish models with the best technology,’ says Masahiro Takedagawa, President and CEO, HSCI. And indeed, the Honda Jazz, which will be up against cars like the Hyundai i20, Fiat Grande Punto (due to be launched in India next week...) and Skoda Fabia, does look very stylish and contemporary, and is packed with a host of high-tech features like ABS, EBD, multiple airbags, electric power steering, keyless entry and drive-by-wire throttle control system. The Jazz is ... more.

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