Adding application launch option (checkbox) to installations?

You should be aware that Visual Studio setup projects are horrible in many ways. So much in fact that Microsoft has removed them from the Visual Studio 11 and encouraged users to use a free version of InstallShield called Limited Edition. ISLE supports adding a checkbox to the finish dialog to launch your application.

Another possibility is to convert to Windows Installer XML. It all depends on your needs and how much time you want to invest in learning installers.

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