In reputable media, there should be no correlation between the amount of advertising you do and the amount of editorial coverage you receive. Good reporting is about finding a great story to write about as the news happens. FYI: if an advertising sales rep ever makes a promise about editorial coverage, cross them off your list.
That is not where you want to be. More.
I cant really gove you an answer,but what I can give you is a way to a solution, that is you have to find the anglde that you relate to or peaks your interest. A good paper is one that people get drawn into because it reaches them ln some way.As for me WW11 to me, I think of the holocaust and the effect it had on the survivors, their families and those who stood by and did nothing until it was too late.