How do radio stations know how many people are listening to their station?

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Ratings services There are ratings services for radio, like there are for TV. They survey folks to find out who they listen to and for how long. Maybe folks keep a diary.

Maybe they estimate the time they spend. I'm not sure of the methodology. So, in the end, it's an estimate of how many folks listen to each station for how long.

The estimate is as good as the methodology makes it -- maybe reliable, maybe not. But stations have nothing else to go on, so they abide by the system, and charge advertising rates according to estimated listenership. So, no, the radio stations don't know for certain who is most listened to, but they do all agree to go along with what the ratings bureau estimates is the most listened-to station.

Estimated by a random sample of the total audience They purchase the information from a company that makes a statistical estimate based on a small sample of the total audience. The listener estimates have a margin of error based on the size of the sample. Arbitron is a radio audience research company in the United States which collects listener data on radio audiences similar to that collected by Nielsen Media Research on television audiences.

Arbitron collects data by selecting a random sample of a population in roughly 100 metros throughout the United States four times a year. An additional 200 markets are surveyed in the Spring and Fall. People in the sample are asked to maintain a written diary describing each radio program listened to.

Each selected household agreeing to participate is provided a diary for each member aged 12 and older for one week, beginning on Thursday and ending the following Wednesday. At the end of the week, the completed diaries are returned to Arbitron by post. After collection, the data is marketed to radio broadcasters, radio networks, cable companies, advertisers, advertising agencies.

Radio stations and radio groups use Arbitron’s local and regional radio ratings services to demonstrate the value of their audience to advertisers. Advertising agencies and marketers use Arbitron’s radio ratings service to plan more effective radio buys and target consumers more precisely. http://en.wikipedia.org/wiki/Arbitron supergrover's Recommendations Arbitron Radio Market Reports Price: $425.00 .

They hire a polling company, who calls or sends out surveys to groups of peopleand use statistical analysis to determine that information. Sources: participated in three of them. Schelli's Recommendations Statistics for Dummies Amazon List Price: $19.99 Used from: $5.95 Average Customer Rating: 4.0 out of 5 (based on 23 reviews) .

An independent group sends out surveys. I took one a while back. It askes you to track which radio stations you listen to throughout the day.

In the envelope was a $5 bill for my trouble. I filled it out for a week since I only listen to the radio in the car to and from work. It was easy.

The group publishes its data and radio stations use the data in their own advertisements (as you mentioned) and also raise or lower their own commercial air time prices that they sell to advertisers. They probably also hire and fire radio personalities depending on these ratings as well. I hope this helps.

Ratings Just like TV, they use ratings services like Nielson. Sources: nielsenmedia.com/nc/portal/site/Public/ .

" "Oldies Radio Stations" "One of our local radio stations has a program where they choose people and let them play 5 songs from their iPod...

I was listening to the radio yesterday and heard the funniest thing.....................

One of our local radio stations has a program where they choose people and let them play 5 songs from their iPod...

I cant really gove you an answer,but what I can give you is a way to a solution, that is you have to find the anglde that you relate to or peaks your interest. A good paper is one that people get drawn into because it reaches them ln some way.As for me WW11 to me, I think of the holocaust and the effect it had on the survivors, their families and those who stood by and did nothing until it was too late.