Conundrumland is a separate site from Mahalo, but it was set up by the same people. @Lon called it a 'white brand'. In the end, both Conundrumland and Mahalo will be two separate entities.
However, to get Conundrumland jumpstarted, they use Mahalo. (Most) Questions on Conundrumland get posted on Mahalo, and if a mahalo user answers a Conundrumland question, (s)he can earn M$3 for a best answer. This way, Conundrumland gets some initial traffic, and Mahalo users get the opportunity to earn some extra money by answering Conundrum-questions.
A Win-Win. Somewhere in the future, the two will be separated, and Conundrumland will have its own audience. At that point, Mahalo users will probably no longer see those questions.
It appears that ConundrumLand is a sponsored cobrand that integrates Mahalo as part of the campaign. There is no link back possibly to keep users on the sponsor website longer, or as part of the agreement.
I cant really gove you an answer,but what I can give you is a way to a solution, that is you have to find the anglde that you relate to or peaks your interest. A good paper is one that people get drawn into because it reaches them ln some way.As for me WW11 to me, I think of the holocaust and the effect it had on the survivors, their families and those who stood by and did nothing until it was too late.