Not seen the ad, but possibly because making fun of another persons taste is itself a joke on the person doing the criticizing; it just shows they are immature or ignorant. "You cannot argue taste" - everyone's is different and only they know how they perceive things, whether music - food - drink - tv. Etc.
Or to a somewhat older version of the phrase, "De gustibus, est non disputandum".. https://en.wikipedia.org/wiki/De_gustibu...
I cant really gove you an answer,but what I can give you is a way to a solution, that is you have to find the anglde that you relate to or peaks your interest. A good paper is one that people get drawn into because it reaches them ln some way.As for me WW11 to me, I think of the holocaust and the effect it had on the survivors, their families and those who stood by and did nothing until it was too late.