What percentage of people in North America and Europe have access to a webcam in their home?

Without paying for expensive market research reports, I can only give you an intelligent guesstimate. Logitech reported that after fiscal 2007, penetration of webcams in the PC installed based remained at just 13%. It's unclear if they were counting embedded webcams built into laptops, but since they also operate in that market and say they were "excited about the trend", most likely they were.

files.shareholder.com/downloads/LOGI/0x0... Since 2007, webcam sales growth has slowed, and has not hit double digits. reuters.com/article/rbssConsumerGoodsAnd... So it's reasonable to assume that the overall penetration figures are still in much the same ballpark. Now since you're wanting a breakdown for North America and Europe, and home users, not business, we need some idea of how the PC market splits between consumer and business use, and the differences in webcam penetration rates in the two markets.

IDC stats quoted on the net, possibly inaccurately, suggest the consumer market is basically about 40% of shipments. (If you want the actual up-to-date market reports, you have to pay for them. ) answers.google.com/answers/threadview/id... As for the differences between home and organisational use of webcams, I'm afraid, there's doesn't seem to be any data published on that at all.

Based on unrepresentative personal experience, I'd guess that maybe only 10% of work computers have webcams, which doing the math would suggest about 25% of home computers have them, to give a total penetration rate in the ballpark mentioned by Logitech. In any case, it's a good bet that the figure is in the range 20-30%, there's no way for a figure over 30% to reconcile with the other stats. As for whether these figures are different in North America and Europe to elsewhere, without more data it's hard to say.

But the vast bulk of sales come from the developed economies of North America, Europe and Asia, and there isn't much reason to expect great differences, and the guesstimate was pretty rough anyway. A bigger unknown might be whether in a multi-PC home, if only one has a webcam attached whether you shoud count that as everyone in the home having access to a webcam. I would think not, but I could easily be wrong.

If you want better numbers than that, you'll probably have to pay for something like this: http://www.researchandmarkets.com/reports/677903 And even then, it may not break down the numbers in the way you'd like, and the methodology may only be even more refined guesstimates.

This is a good question, but there needs to be some clarification to it, as mobile phones such as iPhones can be used as webcams, and so can some digital cameras. If you are looking for devices that are specifically webcam or meant to be a webcam built into a computer, one thing you can be sure of is that Apple installs Webcams on its computers now, and an iPhone can be used as a webcam. Apple has a 9.4 percent market share in the computer.

A better indicator would be the amount of U.S. Market that has access to digital cameras that can be used as a webcam or a mobile device as a webcam. According to Gartner, 81% of phones worldwide will have a camera. So, I'm pretty sure it's safe to say that amount, but as more companies pre-install webcams into their computers, it's more likely that this number will increase.

A more interesting statistic would be of the percentage of webcams installed, how many people actually use them. Not everyone uses these items as frequently as they like, as not all users are comfortable about broadcasting themselves online. As time goes on, I think more people will think of the camera or their camera phone as their webcam, opposed to the old webcams that they sold separately.

Apple, as a matter of fact has discontinued selling iSight, which was its external webcam.

Since you are looking for percentage of people with access to webcam in Europe and North America, I assume internet users in those regions use webcams, according to statistics there are 402,380,474 people who have access to webcam in Europe(50.1% of the total pop. ) whereas in North America there are 251,735,500(73.9% of the total pop. ) people who have access to webcam.

-quote- "There were an estimated 1,668,870,408 internet users worldwide in mid-year 2009 (representing about 24.7% of the population worldwide), according to statistics updated on 30th June 2009 by Internet World Stats. - In Europe: 402,380,474 (50.1% of the population in the region and 24.2% of the total online population) - In North America: 251,735,500 (73.9% of the population in the region and 15.1% of the total online population)" -end of quote.

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